It is our responsibility to help rural people to provide them a better life by providing opportunity to showcase their skills on global platform

Arts and Handicrafts plays an important role in economics by contributing to various aspects of both local and global economies. Its impact is often seen in areas such as employment, cultural heritage, and sustainable development.

Crafts council of India 1993 and Kala Raksha 1993,These NGOs play a significant role in empowering artisans, preserving cultural heritage, and promoting Indian arts and crafts globally.

source : The Times of India

The ODOP initiative plays a vital role in strengthening India's local economies, enhancing export potential, preserving traditional crafts, and creating job opportunities. By focusing on district-level specialization, it helps achieve balanced regional development and fosters self-reliance (Atmanirbhar Bharat) by promoting indigenous products. This initiative not only boosts economic growth but also preserves India’s rich cultural heritage and ensures sustainable development across diverse regions.